Cynthia A. Bulley

Central University

Publishing since 2013, latest 2026

Cognitive Neuroscience
Experimental and Cognitive Psychology
Strategy and Management
Anthropology
Applied Psychology
Information Systems and Management

Publications: 142013–2026
Citations: 83to those papers
h-index: 4i10-index 2
Field-weighted impact: 1.531.00 is the world average
World top 10%: 14%2 of 14 scored papers
Open access: 29%4 papers free to read

By year

Papers, and the citations to them

Publications, left axisCitations to that year’s papers, right axis2026 still in progress

Career

On their papers

Every institution they have given on a paper.

Publications

14 in all

Micro small business innovation recovery performance: the mediating roles of business agility, new idea search and frugal spending policies
2026Journal of Entrepreneurship and Public PolicyJournalSenior author0 citations10.1108/jepp-04-2025-0125
Ethics in Marketing
2023IGI Global eBooksBook chapter

Download CV:PDFWord

Citations received each year

Peerford

To all their work, old papers included. Google Scholar also counts citations from theses, books and web pages, so its line runs higher.

What they work on

From the classification of each paper

Subfields

Cognitive Neuroscience429%
Experimental and Cognitive Psychology321%
Strategy and Management321%
Anthropology214%
Applied Psychology214%
Information Systems and Management214%
Marketing214%
Organizational Behavior and Human Resource Management214%
Pharmacology214%
Sociology and Political Science214%

Life Sciences
Social Sciences

Topics most written on

Creativity in Education and Neuroscience3
Neural and Behavioral Psychology Studies3
Behavioral Health and Interventions2
Ethics in Business and Education2
Global and Cross-Cultural Management2
Migration and Labor Dynamics2
Pharmaceutical industry and healthcare2
Securities Regulation and Market Practices2
Big Data and Business Intelligence1
Biomedical Ethics and Regulation1
Business Strategy and Innovation1
Competitive and Knowledge Intelligence1

Who they write with

Their most frequent co-authors, and the papers those co-authors share

Where their co-authors are

21% of their papers have a co-author abroad

papers co-written1234567Home

Most frequent partner countries

Egypt2
Kenya2
Mexico2
Tanzania2
Uganda2
United States2
Barbados1
Bahamas1

Papers with at least one author in that country.

Institutions written with most

University of GhanaGH4 papers
University of Education, WinnebaGH3 papers
Berkeley CollegeUS2 papers
CETYS UniversidadMX2 papers
University of TampaUS2 papers
Jomo Kenyatta University of Agriculture and TechnologyKE2 papers
University of Dar es SalaamTZ2 papers
American University in CairoEG2 papers
Kenya Methodist UniversityKE2 papers
Makerere UniversityUG2 papers

Where they publish

Advances in marketing, customer relationship management, and e-services book series3
IGI Global eBooks2
AIB Insights1
International Business Research1
International Journal of Business and Management1
International Journal of Customer Relationship Marketing and Management

Development goals addressed

From each paper’s title and abstract

10Reduced inequalities4
17Partnerships for the goals4
8Decent work and economic growth2
9Industry, innovation and infrastructure1
16Peace, justice and strong institutions1

Most cited

Competitive Intelligence Information: A Key Business Success Factor
Journal of Management and Sustainability
201433 citationsWorld top 10%Open access · Hybrid
Market orientation: a key to survival and competitive advantage in Ghana’s private universities
Journal of Marketing for HIGHER EDUCATION8
201926 citationsWorld top 10%
Attributes of Leadership Effectiveness in West Africa

Ethics in Marketing

2022Advances in marketing, customer relationship management, and e-services book seriesBook chapterFirst author0 citations10.4018/978-1-6684-3590-8.ch016

Measuring Consumer Behavior Using Neuroscience Methods in Marketing

2019Advances in marketing, customer relationship management, and e-services book seriesBook chapterFirst author0 citations10.4018/978-1-5225-7906-9.ch002

Ethics, Neuromarketing and Marketing Research With Children

2018International Journal of Customer Relationship Marketing and ManagementJournalFirst author7 citations10.4018/ijcrmm.2018040105

Attributes of Leadership Effectiveness in West Africa

2017AIB InsightsJournalOpen accessFirst author8 citations10.46697/001c.16963

Neuromarketing and the Potential Application of Scientific Methods in Measuring Consumer Behaviour

2016Advances in marketing, customer relationship management, and e-services book seriesBook chapterFirst author2 citations10.4018/978-1-5225-0282-1.ch012

Competitive Intelligence Information: A Key Business Success Factor

2014Journal of Management and SustainabilityJournalOpen accessFirst author33 citations10.5539/jms.v4n2p82

International Migration Diversification: A New Perspective to Migration Management

2014International Business ResearchJournalOpen accessFirst author1 citation10.5539/ibr.v7n5p21

Harnessing Migration for Service Export from Sub Saharan Africa: A New Dawn for an Age Old Phenomenon

2013International Journal of Business and ManagementJournalOpen accessFirst authorCorresponding1 citation10.5539/ijbm.v8n22p65

Journal of Entrepreneurship and Public Policy1

Journal of Management and Sustainability1