Abdul Salam Ahmed

University of Ghana

Publishing since 2023, latest 2026

A PhDstudent at the University of Ghana, studying marketing. My interest is in Tourism and sustainability From ORCID

Sociology and Political Science
Marketing
Economics and Econometrics
Literature and Literary Theory
Strategy and Management

Publications: 42023–2026
Citations: 30to those papers
h-index: 2i10-index 2
Field-weighted impact: 2.721.00 is the world average
World top 10%: 50%2 of 4 scored papers
Open access: 25%1 papers free to read

By year

Papers, and the citations to them

Publications, left axisCitations to that year’s papers, right axis2026 still in progress

Citations received each year

Peerford

To all their work, old papers included. Google Scholar also counts citations from theses, books and web pages, so its line runs higher.

What they work on

From the classification of each paper

Subfields

Sociology and Political Science4100%
Marketing2

Career

As their ORCID record read on October 4, 2026

Positions

Teaching Assistant, Marketing and EntrepreneurshipUniversity of Ghana2022

On their papers

Every institution they have given on a paper.

Publications

4 in all

From attention to sharing: rethinking AIDA in short-video narratives
2026Journal of Hospitality and Tourism HorizonsJournal0 citations10.1108/jhth-10-2025-0137
Green marketing mix and repurchase intention: the role of green knowledge
2024African Journal of Economic and Management StudiesJournalSenior author

Download CV:PDFWord

Economics and Econometrics125%

Literature and Literary Theory125%

Strategy and Management125%

Topics most written on

Digital Marketing and Social Media3
Consumer Behavior in Brand Consumption and Identification2
Diverse Aspects of Tourism Research2
Corporate Social Responsibility Reporting1
COVID-19 Pandemic Impacts1
Environmental Sustainability in Business1
Media Influence and Health1
Sport and Mega-Event Impacts1

Who they write with

Their most frequent co-authors, and the papers those co-authors share

Where their co-authors are

25% of their papers have a co-author abroad

papers co-written1111111Home

Most frequent partner countries

South Africa1

Papers with at least one author in that country.

Institutions written with most

Ghana Communication Technology UniversityGH2 papers
Kumasi Technical UniversityGH1 paper
University of Professional StudiesGH1 paper
University of JohannesburgZA1 paper
Islamic University CollegeGH1 paper

Where they publish

African Journal of Economic and Management Studies1
Journal of Hospitality and Tourism Horizons1
Sustainable development1
Tourism and Hospitality Research1

How it can be read

25% free to read

Hybrid 1 · 25%Open in a subscription journal
Closed 3 · 75%Behind a paywall

Development goals addressed

From each paper’s title and abstract

8Decent work and economic growth2

Most cited

Green marketing mix and repurchase intention: the role of green knowledge
African Journal of Economic and Management Studies
202418 citationsWorld top 10%
Safety, security, clean air and intention to experience: Do TikTok short video narratives matter?
Tourism and Hospitality Research8
202312 citationsWorld top 10%
From attention to sharing: rethinking AIDA in short-video narratives
Journal of Hospitality and Tourism Horizons8
20260 citations
The Moderating Role of Corporate Social Responsibility on the Relationship between Brand Image and Brand Loyalty: A Post-COVID-19 Perspective among Telecommunication Firms in Ghana
Sustainable development
20240 citationsOpen access · Hybrid