Cosmas Anayochukwu Nwankwo

University of Nigeria

Also at Chukwuemeka Odumegwu Ojukwu University and Chukwuemeka Odumegwu Ojukwu University, Igbariam Campusfrom their recent papers

Publishing since 2018, latest 2026

Management of Technology and Innovation
Business and International Management
Information Systems and Management
Marketing
Sociology and Political Science
Accounting

Publications: 232018–2026
Citations: 83to those papers
h-index: 5i10-index 3
Field-weighted impact: 0.681.00 is the world average
World top 10%: 4%1 of 23 scored papers
Open access: 91%21 papers free to read

6 other works — preprints, datasets and the like — are listed but not counted.

By year

Papers, and the citations to them

Publications, left axisCitations to that year’s papers, right axis2026 still in progress

Citations received each year

Peerford

To all their work, old papers included. Google Scholar also counts citations from theses, books and web pages, so its line runs higher.

What they work on

Career

On their papers

Every institution they have given on a paper.

Publications

23 in all

ARTIFICIAL INTELLIGENCE AND ONLINE SHOPPING BEHAVIOUR IN EMERGING MARKETS: EVIDENCE FROM DIGITAL TRUST, ATTITUDE, AND CONSUMER AWARENESS IN SOUTH-EAST NIGERIA
2026BookOpen access0 citations10.66669/cineforum.v66is1.915
The Place Of Entrepreneurship In Marketing Practice: A Global And Comparative Analysis
2026BookOpen access

Download CV:PDFWord

From the classification of each paper

Subfields

Management of Technology and Innovation1043%
Business and International Management835%
Information Systems and Management417%
Marketing417%
Sociology and Political Science417%
Accounting313%
Artificial Intelligence313%
Management Science and Operations Research29%
Organizational Behavior and Human Resource Management29%
Communication14%

Physical Sciences
Social Sciences

Topics most written on

Entrepreneurship Studies and Influences10
Innovation and Socioeconomic Development8
Digital Marketing and Social Media3
Islamic Finance and Banking Studies3
Technology Adoption and User Behaviour3
Consumer Behavior in Brand Consumption and Identification2
Consumer Retail Behavior Studies2
Organizational and Employee Performance2
African Education and Politics1
AI in Service Interactions1
Business Strategies and Innovation1
Business Strategies and Management Research1

Who they write with

Their most frequent co-authors, and the papers those co-authors share

Where their co-authors are

30% of their papers have a co-author abroad

papers co-written1368101215Home

Most frequent partner countries

South Africa17
Poland1

Papers with at least one author in that country.

Institutions written with most

University of KwaZulu-NatalZA17 papers
Chukwuemeka Odumegwu Ojukwu UniversityNG8 papers
Chukwuemeka Odumegwu Ojukwu University, Igbariam CampusNG4 papers
Nnamdi Azikiwe UniversityNG2 papers
Kozminski UniversityPL1 paper
Dennis Osadebay UniversityNG1 paper
University of Delta AgborNG1 paper

Where they publish

Foundations of Management4
International Journal of Entrepreneurial Venturing2
RePEc: Research Papers in Economics2
Academic Journal of Interdisciplinary Studies1
Artha - Journal of Social Sciences1
Eurasian Journal of Business and Management1
IJEBD (International Journal Of Entrepreneurship And Business Development)1
International Journal of Advanced Business Studies1

How it can be read

91% free to read

Diamond 9 · 39%Free to read and to publish
Gold 7 · 30%In an open-access journal
Hybrid 2 · 9%Open in a subscription journal
Green 3 · 13%A copy in a repository
Closed 2 · 9%Behind a paywall

Development goals addressed

From each paper’s title and abstract

8Decent work and economic growth9
9Industry, innovation and infrastructure2
16Peace, justice and strong institutions1
17Partnerships for the goals1

Most cited

Deconstructing entrepreneurial marketing dimensions in small and medium-sized enterprises in Nigeria: a literature analysis
International Journal of Entrepreneurial Venturing8
202024 citationsWorld top 10%
DECONSTRUCTING ENTREPRENEURIAL MARKETING DIMENSIONS IN SMALL AND MEDIUM-SIZED ENTERPRISES IN NIGERIA: LITERATURE ANALYSIS
International Journal of Entrepreneurial Venturing8
202014 citations
Market Orientation and Survival of Small and Medium Enterprises in Nigeria
Foundations of Management8
201911 citationsOpen access · Gold
Online Shopping Industry and Its Consumers in Nigeria
Journal of Economics Management and Trade
20199 citationsOpen access · Diamond
Understanding Entrepreneurship Origin and Process
Scholars Journal of Economics Business and Management8
20235 citationsOpen access · Diamond

SOCIAL MEDIA AND VOTERS’ PARTICIPATION IN THE 2021 GOVERNORSHIP ELECTION IN ANAMBRA STATE, NIGERIA.

2025Lex localis - Journal of Local Self-GovernmentJournalOpen accessFirst author0 citations10.52152/74r3r126

Product Packaging Characteristics and Consumer Buying Decision of Bread Brands in Delta State, Nigeria

2025International Journal of Scientific Research and Management (IJSRM)JournalOpen access0 citations10.18535/ijsrm/v13i04.em01

Governorship Election in Anambra State and the Role of Blogs and Youtube Channels

2025International Journal of Advanced Business StudiesJournalOpen access0 citations10.59857/vtiq5842

Systemic corruption: A nightmare to service delivery in Nigeria public tertiary institutions

2024International journal of multidisciplinarity in business and scienceJournalOpen accessFirst author0 citations10.56321/ijmbs.10.16.18

Understanding Entrepreneurship Origin and Process

2023Scholars Journal of Economics Business and ManagementJournalOpen accessFirst author5 citations10.36347/sjebm.2023.v10i02.001

Effect of Cyber Security on Business Sustainability of Listed Microfinance Banks in Nigeria

2023Artha - Journal of Social SciencesJournalOpen accessFirst author3 citations10.12724/ajss.64.4

Entrepreneurial marketing: Exploring its place in social enterprises

2023International Journal of Research in Business and Social Science (2147-4478)JournalOpen accessFirst author3 citations10.20525/ijrbs.v12i5.2641

Critical Understanding of Existing Entrepreneurial Marketing Models: 2002 – 2022

2023Foundations of ManagementJournalOpen accessFirst author3 citations10.2478/fman-2023-0007

EFFECT OF ECOLOGICAL MARKETING ON SURVIVAL OF SMALL AND MEDIUM ENTERPRISES IN ANAMBRA STATE, NIGERIA.

2023IJEBD (International Journal Of Entrepreneurship And Business Development)JournalOpen accessFirst author2 citations10.29138/ijebd.v6i4.2276

Customer Experience Management: Analysis of Customer Retention in Restaurants in Anambra State, Nigeria

2023Marketing of Scientific and Research OrganizationsJournalOpen accessFirst author0 citations10.2478/minib-2023-0013

Organisational Structure as a Strategic Enabler of Commercial Bank Employees in Nigeria

2022Academic Journal of Interdisciplinary StudiesJournalOpen accessFirst author1 citation10.36941/ajis-2022-0086

EFFECT OF TEAMWORK ON SURVIVAL OF MANUFACTURING SMALL AND MEDIUM ENTERPRISES IN NIGERIA

2022Eurasian Journal of Business and ManagementJournalOpen accessFirst author1 citation10.15604/ejbm.2022.10.03.002

Market-Driving Orientation (MDO) and the Survival of Manufacturing Small and Medium Enterprises in Nigeria

2022RePEc: Research Papers in EconomicsJournalOpen accessFirst author0 citations

The Strategic Role of Entrepreneurial Marketing in Small and Medium Enterprises

2020RePEc: Research Papers in EconomicsJournalOpen accessFirst author3 citations

Market Orientation and Survival of Small and Medium Enterprises in Nigeria

2019Foundations of ManagementJournalOpen accessFirst authorCorresponding11 citations10.2478/fman-2019-0024

Online Shopping Industry and Its Consumers in Nigeria

2019Journal of Economics Management and TradeJournalOpen accessFirst author9 citations10.9734/jemt/2019/v24i330165

SOCIAL MEDIA: A CRITICAL EXAMINATION OF ITS EFFECT ON STUDENTS’ SHOPPING HABITS

2018Open Access Publishing Group - European Journal of Education StudiesJournalOpen accessFirst author2 citations10.46827/ejes.v0i0.1440