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Frederick Okyere Asiedu · Peerford

University of Ghana / Scholars

FA

Frederick Okyere Asiedu

University of Ghana

Publishing since 2019, latest 2020

Sociology and Political Science
Communication
Gender Studies
Marketing

Their record on OpenAlex
Download CV:PDF Word
Who they write with Where their co-authors are Every publication
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Publications: 22019–2020
Citations: 37to those papers
h-index: 2i10-index 2
Field-weighted impact: 2.091.00 is the world average
World top 10%: 0%0 of 2 scored papers
Open access: 0%0 papers free to read

By year

Papers, and the citations to them

Publications, left axisCitations to that year’s papers, right axis2026 still in progress

Citations received each year

Peerford

To all their work, old papers included. Google Scholar also counts citations from theses, books and web pages, so its line runs higher.

What they work on

From the classification of each paper

Publications

2 in all

Newest Most cited Oldest Title

Search their publications by title

Internationalisation and branding strategy
2020Qualitative Market Research An International JournalJournalSenior author15 citations10.1108/qmr-12-2017-0188
“Mind the gap”: to succeed in marketing politics, think of social media innovation
2019Journal of Consumer MarketingJournal22 citations

Subfields

Sociology and Political Science2100%
Communication150%
Gender Studies150%
Marketing150%

Social Sciences

Topics most written on

Consumer Behavior in Brand Consumption and Identification1
Digital Marketing and Social Media1
Impact of Technology on Adolescents1
Social Media and Politics1
Sport and Mega-Event Impacts1
Sports, Gender, and Society1

Who they write with

Their most frequent co-authors, and the papers those co-authors share

Where their co-authors are

50% of their papers have a co-author abroad

papers co-written1111111Home

Most frequent partner countries

United Kingdom1
South Africa1

Papers with at least one author in that country.

Institutions written with most

University of RoehamptonGB1 paper
University of Cape CoastGH1 paper
University of Professional StudiesGH1 paper
University of the Free StateZA1 paper

Where they publish

Journal of Consumer Marketing1
Qualitative Market Research An International Journal1

How it can be read

0% free to read

Closed 2 · 100%Behind a paywall

Development goals addressed

From each paper’s title and abstract

8Decent work and economic growth1
17Partnerships for the goals1

Most cited

“Mind the gap”: to succeed in marketing politics, think of social media innovation
Journal of Consumer Marketing8
201922 citations
Internationalisation and branding strategy
Qualitative Market Research An International Journal17
202015 citations

10.1108/jcm-10-2017-2409