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Winston Asiedu Inkumsah · Peerford

University of Professional Studies / Scholars

WI

Winston Asiedu Inkumsah

University of Professional Studies

Publishing since 2026

Sociology and Political Science
Artificial Intelligence
Information Systems and Management
Marketing

Their record on OpenAlex
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Who they write with Where their co-authors are Every publication
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Publications: 22026
Citations: 0to those papers
h-index: 0i10-index 0
Field-weighted impact: 0.001.00 is the world average
World top 10%: 0%0 of 2 scored papers
Open access: 50%1 papers free to read

What they work on

From the classification of each paper

Subfields

Sociology and Political Science2100%
Artificial Intelligence150%
Information Systems and Management150%
Marketing150%

Physical Sciences
Social Sciences

Topics most written on

Publications

2 in all

Newest Most cited Oldest Title

Search their publications by title

“Determinants of Customer-Based Brand Equity (CBBE) in the Hospitality Industry of an Emerging Sub-Saharan Country: Sustainability as an Integral Part”
2026Journal of Global MarketingJournalFirst authorCorresponding0 citations10.1080/08911762.2026.2683610
Cultural values and AI influencers: how trust and attachment drive decision confidence among consumers in the beauty and fashion market

AI in Service Interactions1
Consumer Behavior in Brand Consumption and Identification1
Digital Marketing and Social Media1
Diverse Aspects of Tourism Research1
Environmental Sustainability in Business1
Technology Adoption and User Behaviour1

Who they write with

Their most frequent co-authors, and the papers those co-authors share

Where they publish

Frontiers in Communication1
Journal of Global Marketing1

How it can be read

50% free to read

Gold 1 · 50%In an open-access journal
Closed 1 · 50%Behind a paywall

Development goals addressed

From each paper’s title and abstract

9Industry, innovation and infrastructure1
16Peace, justice and strong institutions1

Most cited

“Determinants of Customer-Based Brand Equity (CBBE) in the Hospitality Industry of an Emerging Sub-Saharan Country: Sustainability as an Integral Part”
Journal of Global Marketing9
20260 citations
Cultural values and AI influencers: how trust and attachment drive decision confidence among consumers in the beauty and fashion market
Frontiers in Communication16
20260 citationsOpen access · Gold

2026

Frontiers in Communication

Journal

Open access

0 citations

10.3389/fcomm.2026.1931016