Article · Journal · 2024

Digital CRM Tools and Consumer Retention in Nigeria’s FMCG Sector: A Quantitative Analysis

The journal of academic science.

Citations: 1from other works
Field-weighted impact: 0.391.00 is the world average for its field and year
Among its field: 74th percentileby citations, against works of its field and year
Authors: 3from 1 institution

Authors

3 authors