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Does Corporate Social Responsibility Enhance Political Marketing? · Peerford

Article · Journal · 2020

Does Corporate Social Responsibility Enhance Political Marketing?

Kojo Kakra Twum, John Paul Kosiba, Ibn Kailan Abdul-Hamid, Robert Ebo Hinson

Journal of Nonprofit & Public Sector Marketing

Closed access

Go to the publisher 10.1080/10495142.2020.1798850

Citations: 16from other works
Field-weighted impact: 1.461.00 is the world average for its field and year
Among its field: 87th percentileby citations, against works of its field and year
Authors: 4from 3 institutions

Authors

4 authors across 3 institutions in 1 country

Kojo Kakra TwumFirst authorCorresponding
- Presbyterian University, Ghana (GH)
John Paul Kosiba
- University of Professional Studies (GH)
Ibn Kailan Abdul-Hamid
- University of Professional Studies (GH)
Robert Ebo HinsonSenior author
- University of Ghana (GH)
as printed: Robert Hinson

Development goals

10Reduced inequalities

Country

Ghana

Fields

A work can sit in several, each with a score

Corporate Social Responsibility ReportingTopic