مقالة · مجلة · 2024

Minimising display advertising avoidance on social media platforms - the role of exposure condition, personalisation, and personality traits

Priscilla Teika Odoom, Raphael Odoom, Stephen Mahama Braimah

International Journal of Electronic Marketing and Retailing

• وصول مفتوح · برونزي

اقرأه10.1504/ijemr.2025.142895