Godfried B. Adaba

University of Cape Coast

Lecturer in Business Analytics, University of East London, since 2021per ORCID

Publishing since 2026

Economics and Econometrics
Information Systems and Management
Management Information Systems

In their own words

Mobile Money
FinTech
Social Media
Social Media Influencers
ICT4D
Information Systems

Publications: 12026
Citations: 3to those papers
h-index: 1i10-index 0
Field-weighted impact: 41.281.00 is the world average
World top 10%: 100%1 of 1 scored papers
Open access: 0%0 papers free to read

By year

Citations received each year

Peerford

To all their work, old papers included. Google Scholar also counts citations from theses, books and web pages, so its line runs higher.

What they work on

From the classification of each paper

Subfields

Economics and Econometrics1100%
Information Systems and Management1100%
Management Information Systems1100%

Social Sciences

Career

As their ORCID record read on October 4, 2026

Positions

Lecturer in Business Analytics, Royal Docks School of Business and LawUniversity of East Londonsince 2021

Education

Postgraduate Certificate in Education (PGCE)University College London2019
PhDBirkbeck, University of London2017
MSc Computer and Systems SciencesStockholm University2010
MSc Natural Resource Management, Governance, and GlobalisationStockholm University2005
MA Health and Society

Publications

1 in all

From Inclusion to Advantage: FinTech Adoption and Competitive Strategy Among MSMEs in Ghana
2026Global Business ReviewJournalFirst authorCorresponding3 citations10.1177/09721509261428912

Download CV:PDFWord

Topics most written on

FinTech, Crowdfunding, Digital Finance1
Microfinance and Financial Inclusion1
Technology Adoption and User Behaviour1

Where their co-authors are

100% of their papers have a co-author abroad

papers co-written1111111Home

Most frequent partner countries

United Kingdom1

Papers with at least one author in that country.

Institutions written with most

University of East LondonGB1 paper
Tamale Teaching HospitalGH1 paper
Tamale Technical UniversityGH1 paper
Bolgatanga Technical UniversityGH1 paper

Where they publish

Global Business Review1

How it can be read

0% free to read

Closed 1 · 100%Behind a paywall

Development goals addressed

From each paper’s title and abstract

10Reduced inequalities1

Most cited

From Inclusion to Advantage: FinTech Adoption and Competitive Strategy Among MSMEs in Ghana
Global Business Review10
20263 citationsWorld top 10%

Linköping University

B.Ed Population and Family Life EducationUniversity of Cape Coast1999

Health PromotionKarolinska Institute1995

Honours, memberships and service

FHEAAdvanceHEsince 2023
Certified Management & Business EducatorChartered Association of Business Schools2024