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Book chapter · Book chapter · 2024

Internet of Things, Marketing, and Market Research

Benjamin NiiBoye Oda, Bright Owusu Kwame, Banaba David Alaaba, Seidu Alhassan, Mohammed Abdul-Basit Fuseini

BENTHAM SCIENCE PUBLISHERS eBooks

Closed access

Go to the publisher 10.2174/9789815322880124010010

Citations: 0from other works
Field-weighted impact: 0.001.00 is the world average for its field and year
Among its field: 61st percentileby citations, against works of its field and year
Authors: 5from 2 institutions

Authors

5 authors across 2 institutions in 1 country

Benjamin NiiBoye OdaFirst author
- Tamale Teaching Hospital (GH)
- Tamale Technical University (GH)
Bright Owusu Kwame
- Tamale Teaching Hospital (GH)
- Tamale Technical University (GH)
Banaba David Alaaba
- Tamale Teaching Hospital (GH)
- Tamale Technical University (GH)
Seidu Alhassan
- Tamale Teaching Hospital (GH)
- Tamale Technical University (GH)
Mohammed Abdul-Basit FuseiniSenior author
- Tamale Teaching Hospital (GH)
- Tamale Technical University (GH)

Development goals

9Industry, innovation and infrastructure

Country

Ghana

Fields

A work can sit in several, each with a score

Big Data and Business IntelligenceTopic

Internet of Things, Marketing, and Market Research · Peerford