Article · Journal · 2017

Experiential Marketing and Marketing Performance of Alcoholic and Non-Alcoholic Beverages in Nigerian Breweries PLC

Information Management and Business Review

Citations: 0from other works
Field-weighted impact: 0.001.00 is the world average for its field and year
Among its field: 42nd percentileby citations, against works of its field and year
Authors: 2from 2 institutions

Authors

2 authors across 2 institutions in 1 country