Article · Journal · 2018

DOES PROMOTIONAL STRATEGY AFFECT SALES GROWTH OF MANUFACTURING FIRMS IN SOUTH EAST NIGERIA

European Journal of Management

Citations: 5from other works
Field-weighted impact: 0.911.00 is the world average for its field and year
Among its field: 82nd percentileby citations, against works of its field and year
Authors: 3from 1 institution

Authors

3 authors

Chinyere OnyejiakuFirst author
- University of Nigeria (NG)
as printed: Chinyere C. Onyejiaku
Nwanneka Ghasi
- University of Nigeria (NG)
as printed: Nwanneka C. Ghasi
Helen OkworSenior author
- University of Nigeria (NG)