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Gender in Audio-visual Advertisements in Ghana: A Semiotics Analysis · Peerford

conference paper · Publication · 2019

Gender in Audio-visual Advertisements in Ghana: A Semiotics Analysis

Daniel Edem Adzovie, Rita Holm Adzovie, Enoch Boateng

Proceedings of The World Conference on Social Sciences

Open access · Diamond
World top 10%
International · 3 countries

Read it 10.33422/worldcss.2019.09.542

Citations: 6from other works
Field-weighted impact: 4.411.00 is the world average for its field and year
Among its field: Top 10%by citations, against works of its field and year
Authors: 3from 3 institutions

Authors

3 authors across 3 institutions in 3 countries

Daniel Edem AdzovieFirst author
- University of Cape Coast (GH)
Rita Holm Adzovie
- University of Cape Coast (GH)
Enoch BoatengSenior author
- University of Cape Coast (GH)

Development goals

5Gender equality
4Quality education

Countries on it

Czechia
Ghana

Also on it

National University of Science and Technologyeducation · RU
Tomas Bata University in Zlíneducation · CZ

Fields

A work can sit in several, each with a score

Media, Gender, and AdvertisingTopic
Consumer Behavior in Brand Consumption and IdentificationTopic
Digital Games and MediaTopic