conference paper · Publication · 2026

Augmented Reality (AR) and Virtual Reality (VR) in Marketing and Advertising: Pioneering Innovations in Ghana’s Communication Landscape

Prince Kelvin Owusu, Philomina Pomaah Ofori, Moses Aggor, Gibson Afriyie Owusu, Jefferson Oduro Asiamah, Martins Larweh Nuertey et 2 autres

Smart innovation, systems and technologies

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Aller chez l’éditeur10.1007/978-981-95-1361-1_38